You’ve been pinned – local government and Pinterest


Click for larger version (ideal for cut+paste into presentations!)

Pinterest is the new kid on the block. But how can the public sector use it? Rather effectively as this blog shows with some excellent case studies too.

Government has a great opportunity in Pinterest to showcase not only its own events, topics or campaigns but the content of other people or organisations it wants to be associated with. Just have a look at the US Army, US Navy and US National Guard Pinterest pages to see how government bodies can rock this platform (and have a look at the US Army’s Social Media Roundup Slideshare introduction to Pinterest and its related social media introduction presentations for another example of how the Army is also rocking social media guidance.) Can you see your organisation doing the same?

for more examples and tips