Coventry: reaping the rewards of Twitter engagement


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Guardian report on Coventry City Council’s use of Twitter to engage online and the practical benefits it has brought for the organisation.

As councils gear up to tackle some of the biggest changes in local government for decades, there’s never been a more important time for honest conversations with our residents.

Some of these conversations will take place in community centres, council chambers, on the doorsteps of homes and across the pages of local newspapers – just as they have done for centuries. Increasingly though, conversations about the future of communities and neighbourhoods and the things that really matter to local people are happening in virtual meeting places; it’s up to councils to play an active part in these conversations wherever they are.

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