Content strategy templates: from Eduserv
Click for larger version (ideal for cut+paste into presentations!)
Lisa Price from Eduserv shares four great templates for planning and auditing your site content:
- content inventory: for keeping track of the pages published on your site. Can include details of ownership, review dates and metadata
- editorial calendar: for keeping track of any events, campaigns or product launches that provide an opportunity for supporting content. Also to keep track of content marketing activity
- new web page planner: to structure copywriting and help challenge requests which begin ‘we need a new webpage…’
- content quality checklist: to audit the quality of web content on a site
Visit: https://docs.google.com/folder/d/0B2SBaEJ3vDIPdE9GNVQ4d2ZhMFE/edit
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